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Adidas MANAGER CATEGORY MGT SPW FOS FTW 
Netherlands, North Holland, Amsterdam 
88099716

06.04.2025

Manager Category Management, BU Sportswear FOS

Area:

Department:Brand adidas GCA

Director Reporting Line:Director Category Management Srtswear

Indirect/Secondary Reporting Line: -

Location: Shanghai

GSMS Grade: M4

Number of Personnel Managed:

Cost Center/Budget and/or Revenue Responsibility: -

Purpose & Overall Relevance for the Organization:

  • SPW FTW FOSbusiness success within guidelines set by Global BUs

Key Responsibilities:

  • To support Senior merchandising director in the execution of product strategy Category interface between Global BU(business opportunities, commercial input process, SMU’s, performance results, market trends/insights, category plans, etc.)
  • Responsible for FOS FTW product range plan+local creations, capability to work independently
  • Drive market/consumer insights into product plan that considers end to end consumer journey
  • Responsible for the business success of the category incl. setting forecasts, pricing corridor, size range, RID and Sell-through
  • Build the category range by channels within guidelines by Global BU, incl. inline, promo, SMU, Local Creation
  • Implement GCA channels allocation for global allocated products
  • Perform Category analysis including sell-thru, forecasting, range adoption incl. brand collection, pricing corridor compliance, monthly flow, ARP, etc.
  • Support BU SportswearFTWin consolidation and analysis of cross category data.
  • Responsible for ordering samples sets, including inline pre-sale & SMS, plus ISC, etc.
  • Leverage GTMT analysis to set price bands (standard margin based on average price)
  • Actively participate in departmental level trainings and development initiatives and activities
  • Team player, good communication skills

KPI’s:

  • Category NS, Net Margin and Contribution across GCA
  • Sell-out
  • Forecast & data accuracy
  • NPS
  • Market share
  • Achievement of key SBP initiatives

Key Relationships:

  • Channels
  • GCA Brand Marketing
  • GCA Demand Planning/Finance
  • GCA MOPS
  • Global BUs


Knowledge, Skills and Abilities:

  • Ability to implement strategy
  • Presentation/communication, negotiation and influencing skills
  • Distinct track record of success and category management knowledge
  • Industry knowledge, across divisions—footwear, apparel and accessories.
  • Understanding of Asian markets’ consumers, accounts, economic environment and commercial needs
  • Results Oriented Mindset
  • Team player with high level of integrity & attention to detail
  • Data analysis skills and ability to translate and articulate data results into clear business actions.

Requisite Education and Experience / Minimum Qualifications:

  • 3-5 years of experience in category management/product required. Regional experience preferred.
  • University degree in Business or equivalent professional experience, ideally in Sales and/or Marketing
  • Sporting goods industry experience required
  • Fluent in English
  • Strong Computer Skills including Outlook, Word, Excel (Pivot), Powerpoint, etc
  • Passion for sports and belief that through sports we have the power to change lives
  • Willingness to travel up to 15-20% of time