Corporate Communications
Develop and execute integrated corporate communications strategies that enhance visibility and protect reputation across Greater China.
Lead corporate storytelling and messaging for key company priorities; ensure alignment with global guidance and local market realities.
Manage high-impact corporate campaigns and milestone announcements, coordinating cross-functional inputs
Build and maintain relationships with tier-1 national/trade media; oversee briefing materials, Q&A, and corporate content for media use.
ESG Communications & Program Management
Define and localize the ESG narrative in line with global sustainability commitments and China’s policy agenda.
Plan and deliver ESG initiatives and multi-stakeholder programs with measurable outcomes (e.g., partnerships with NGOs, industry bodies, public-private initiatives).
Engage external stakeholders (associations, NGOs, academia) to amplify ESG impact and credibility.
Oversee ESG storytelling and reporting to ensure accuracy, transparency, and alignment with global frameworks.
Internal Alignment (non-BU facing)
Guide internal alignment on key corporate and ESG narratives in partnership
Provide content guidance and governance so internal materials reflect corporate narrative and reputation guardrails.
Governance & Ways of Working
Establish processes, calendars, and guidelines for corporate/ESG communications; track progress and continuously improve.
Coordinate with Brand to ensure consistency of tone, voice, and expression across owned and earned channels.
Bachelor’s/Master’s in Communications, Journalism, Public Relations, Sustainability, or related field.
12+ years of progressive experience in corporate communications, ESG/sustainability communications, public affairs, or related fields in multinational environments.
Demonstrated success in media reputation building, issues/crisis management, and ESG stakeholder engagement in China.
Excellent bilingual writing and storytelling (Mandarin & English); ability to counsel senior stakeholders.
Strategic, calm under pressure, and execution-strong with clear ownership mentality.
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