Boston Scientific Principal Downstream Marketing Manager 

United States, California, Santa Clarita 

730978112

Your responsibilities will include:

• Lead the preparation of strategic and tactical plans for business units or regions, ensuring they are cohesive, consistent, and aligned with stakeholder objectives.
• Conduct comprehensive analyses to make strategically sound decisions considering market implications and competitive forces.
• Develop and communicate compelling business objectives under uncertainty and complexity.
• Review portfolios to identify areas for improvement, leading teams to evaluate problems, identify solutions, and present business cases to senior stakeholders.
• Drive discussions on innovative ideas and best practices across teams globally, fostering a culture of continuous improvement and innovation.
• Investigate emerging global initiatives, researching customer benefits and identifying disruptive innovations to suggest actionable solutions.
• Analyze and recommend optimal channel mix strategies to enhance customer engagement and experience.
• Integrate digital systems and traditional techniques to deliver seamless customer experiences.
• Lead the development of a vision for optimizing customer journeys across channels, based on evolving customer preferences and strategic goals.
• Lead workshops and experience-sharing sessions on data collection, analysis, segmentation, and customer insights application.
• Champion innovative approaches to gathering and leveraging customer data to capture market share and improve cross-regional customer experiences.
• Develop and present differentiated value propositions for global initiatives, articulating the company’s unique value over competitors.
• Establish governance processes for complex, cross-regional projects, ensuring effective stakeholder management and alignment.
• Sponsor projects requiring different implementation processes across geographies, managing master project plans and providing regular updates to steering committees.
• Influence key stakeholders without authority, focusing on mutually beneficial outcomes and building credibility.
• Encourage the organization to foster a global mindset, integrating regional complexities into strategic plans.

Required qualifications:

• Bachelor’s degree and at least 6 years of professional experience in medical device marketing.
• Minimum of 5 years' experience leading strategic marketing initiatives, with a focus on product management and customer insights.
• Proven experience in developing and executing strategic plans and innovative marketing strategies.
• Demonstrated ability to optimize channel mix and integrate digital systems for enhanced customer experiences.
• Experience in project and resource management, with a track record of managing complex, cross-regional projects.
• Ability to influence and build strategic relationships across the organization and externally.
• Willingness to travel up to 30% of the time.

Preferred qualifications:

• Higher education such as MBA, MPH, or MHA in health policy.
• Specific medical device experience, particularly in neuromodulation devices.
• Technical skills related to digital marketing, data analytics, and customer insight tools.
• Proven ability to influence without authority and foster a culture of innovation and continuous improvement.

The expected annualized base pay range this full-time position working at this location will be from
$124,000 - $235,800, plus annual bonus (subject to plan eligibility and other requirements) and the value of core and optional employee benefits being offered at BSC, which can be reviewed at www.bscbenefitsconnect.com. At BSC, it is not typical for an individual to be hired near the bottom or top of the pay range. Boston Scientific considers various factors in determining actual compensation for this position at the expected location. Actual compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, and other relevant business or organizational needs. Actual compensation may be otherwise adjusted if the position is filled outside of the intended geographic location.

Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment. Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements. As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.