Mcafee Sr Manager Retention Marketing 

United States 

68099969

Sr. Manager, Retention Marketing

• Be a champion of the upsell & cross-sell strategy across the company, effectively communicating with leadership and internal stakeholders.

• Create clear requirements that inspire cross-functional partners to conceptualize and ship awesome experiences where accountants will work effortlessly and seamlessly to delight customers.

• Lead strategic initiatives, including development of clear action plans, identification of success metrics and targets, and management of timelines.

• Size new opportunities and articulate actionable recommendations that drive business impact; proactively identify roadblocks and suggest alternative solutions.

• Lead creative optimization for the customer journey—building a relationship with the customer, driving engagement, and focusing on key monetization opportunities.

• Leverage customer insights, competitive understanding, and data analytics to unlock growth opportunities and influence product and messaging roadmaps.

• Gather and analyze data from multiple sources, including Adobe Analytics, Adobe Test & Target, and internal databases.

• Proactively drive projects to meet deadlines, prioritize, and escalate issues as needed.

• You have at least 10+ years of professional experience.

• You have demonstrated numerous initiatives in improving customer experience through landing page optimization and journey personalization.

• You have a proven ability to drive multiple initiatives in a fast-paced, innovative environment.

• You have strong interpersonal communication skills to develop key relationships and influence teams to accomplish objectives.

• You have a passion for thinking strategically and the ability to execute tactically.

• You have a comprehensive understanding of the a/b testing process and have experience with data-driven experimentation.

• You have experience with analyzing, interpreting, and leveraging quantitative and qualitative data to glean customer insights and make business decisions.

• You have knowledge of data tools such as Adobe Analytics, Adobe Target, Tableau, and Power BI.

We work hard to embrace diversity and inclusion and encourage everyone at McAfee to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.

• Bonus Program
• 401k Retirement Plan
• Medical, Dental, Vision, Basic Life, Short Term Disability and Long-Term Disability Coverage
• Paid Parental Leave
• Support for Community Involvement
• 14 Paid Company Holidays
• Unlimited Paid Time Off for Exempt Employees
• 96 Hours of Sick Time and 120 Hours of Vacation for Non-Exempt Employees Accrued Each Year

The starting pay range for this position is $95,890.00-$157,540.00. McAfee takes into consideration an individual’s skillset, experience and location in making final salary determinations. For further details, please discuss with the Talent Acquisition Partner.

Please click to viewand download theJob Applicantjob applicantswho are residents of the state of California.