IBM EMEA Partner Experience Marketer 

Romania, Bucharest 

661621283

Your Role and Responsibilities

• Aligned to the EMEA and NCEE Marketing and Sales teams and priorities to support and coordinate across all Partner Experience pillars and Global initiatives.
• Manage and execute planned events to engage with business partners in the Geo/Market
• Create and activate Partner experiences across all touch points
• Localize Global driven enablement strategy & plans based on NCEE need. Support EMEA & NCEE specific activities, with focus on marketing skills enhancement for NCEE partners
• Drive amplification in market of GEO &/or WW-driven projects
• Replicates best practices coming from other Geos/Markets to improve local Partners’ engagement, proposes and executes new initiatives that can be further replicated across Markets
• Collaborates with current and potential partners, ecosystem colleagues and fellow marketers to learn, co-create and share feedback

Required Technical and Professional Expertise

• Strong business partners marketing fundamentals and previous experience in working with and for business partners.
• Able to orchestrate partner enablement strategies which motivate business partners to collaborate with IBM and enable effective marketing and sales relationships)
• Event management experience
• Has experience working in digital, automation, customer experience, and/or customer service roles
• Fluent in English
• Proficiency in Microsoft Office tools
• Strong networking, negotiation and influencing skills with marketing and sales colleagues
• Strong ability to adapt in new environments and drive continuous improvement
• Bachelor or Master‘s Degree

Preferred Technical and Professional Expertise

• Partner marketing experience in a B2B environment, having first-hand experience and a track record of successfully developing marketing strategy and programs
• Experiments constantly, embracing a client-centric mindset to find new ways to satisfy Partner needs
• Highly collaborative – able to represent ecosystem in meetings and discussions, building effective teaming relationships within ecosystem marketing and with other marketing and business areas
• Is passionate about people: we value a focus on relationships over experience working in high tech or ecosystem
• The best candidate has an entrepreneurial mindset and appetite to stretch the role, constantly reimagining what it can deliver.
• Understand evolving partner Ecosystem landscape, partner business models, how partners make money, how they create demand, and relationships between vendors and partners.
• German (fluent)