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Capital One Principal Associate Project Manager Marketing Operations Hybrid 
United States, Virginia, Arlington 
602309517

26.06.2024
Center 2 (19050), United States of America, McLean, Virginia Principal Associate, Project Manager: Marketing Operations (Hybrid)


This role ismeaning associates typically spend about half their time (2-3 days per week)are enterprise- wide

Tuesday, Wednesday and Thursday
are in-person days for associates to spend time together working in our beautifully-designed team areas.

Responsibilities

  • Build critical relationships and collaborate with Marketing Strategy Leads and Execution teams on resource and schedule planning of prioritized intent

  • Identify process improvements, optimizing speed to market while balancing overall execution risk

  • Manage the workflow between performer groups as SFMC campaigns are built, reviewed/approved, tested and deployed

  • Identify and address impediments in the SFMC process; escalate as appropriate to keep deployments on track

  • Manage process controls including documentation of approvals

  • Perform audit related control steps prior to campaign deployments including:

    • Review of all required intent and validation report approvals as complete

    • Ensure the sending configuration of all components matches legal/compliance/privacy requirements

    • Confirm automation schedule is appropriate and activated for deployment

  • Identify intent and execution breakdowns and assist in necessary recovery efforts

  • Develop and maintain monitoring plans including both campaign and platform reporting. Perform periodic maintenance activities to ensure the health of SFMC, e.g. folder cleanup, asset archival

  • Provide project management support for SFMC campaigns

    • Own and facilitate cross-functional meeting ceremonies

    • Engage project performers to assess and document scope of work

    • Work with Marketing Execution and Marketing Strategy Leads to sequence and execute email and campaign updates

    • Coordinate with partner business units/teams to ensure broader schedule alignment, work progress updates and troubleshooting activities, as needed

    • Partner with Business leader to provide status reporting for stakeholders and/or external project partners

Characteristics we’re seeking

  • Excellent communication skills to engage across all levels of project and performer roles

  • Strong project management and process skills with a product mindset

  • Ability to proactively identify impediments on the critical path and able to take steps to remove roadblocks

  • Motivated by the desire to collaborate with others to achieve business goals

  • A structured problem-solving approach

  • Ability to prioritize across different types of value dimensions

  • Healthy desire to balance process stability with process experimentation

  • Understands the the importance of balancing the need for speed to market and process risk drivers

  • Motivated to document successes and missed opportunities to improve overall performance

  • A curious, learning mindset to understand the needs of our internal and external customers and recommend improvements to better their experience

Basic Qualifications

  • Bachelor’s Degree or Military experience

  • At least 4 years of Process or Project Management experience

  • At least 1 year of experience leveraging Workfront or other project management systems

  • At least 1 year of experience in marketing campaign delivery

Preferred Qualifications

  • 3+ years of Marketing Operations/Delivery experience in financial services or another regulated industry

  • Agile, BPM, Lean, PMP Certifications

  • 2+ years leveraging Workfront or other project management systems

  • Adobe Workfront Project Manager Professional Certification

  • 2+ years experience with Salesforce Marketing Cloud or other Marketing Automation Platforms software

  • Salesforce Marketing Cloud Email Specialist Certification

  • 2+ years experience in Customer Acquisitions or Management activities

  • 3+ years experience in process engineering, design, development, and deployment

  • 2+ years of Risk Management experience

. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.