Generate impactful and actionable insights to improve the efficiency of the digital channels;
Act as a partner of Digital Marketing teams in collaboration with Analytics specialists to analyze the data and steer the stakeholders in the right direction;
Monitor performance and analysis of website data and CRM/SFDC data, etc. to make measurable improvements to UX, campaign execution and conversion rates from multiple digital channels;
Monitor and track key marketing metrics KPIs such as pipeline, leads generated, cost-per-acquisition, customer lifetime value, etc.; work cross-functionally to capture metrics;
Develop new advanced, efficient, and relevant graphics and visual presentations/dashboard in Tableau by using data around all the digital channels that highlights the efficiency of digital marketing actions;
Efficient, accurate data analysis and insights generation coming up with action proposals to determine the optimization of marketing efforts;
Measuring and evaluating the effectiveness of online marketing campaigns across multiple marketing channels;
This person will be responsible for using multiple online Analytics tools to pull data, using critical and analytical thinking to uncover valuable insights and recommendations.
Key skills and qualifications:
Bachelor’s degree;
Minimum 5 years of experience in digital marketing, marketing analysis and user behavior, business analytics, online commerce, or related fields;
Advanced knowledge of sales automation tools (Salesforce, HubSpot etc.);
Knowledge of Tableau / Power BI / data visualization tools;
Advanced knowledge of Digital Marketing data and a plus if candidate has previous expertise with marketing score cards.
Our offer:
Competitive Salary regularly increased based on your performance;
Market-leading Sales performance incentive rewarding your individual achievements;
Enjoy 25 vacation days per year, plus extra days off for life's special events we provide meal vouchers;
Flexible benefits basket with monthly budget allocated (top up medical insurance, life insurance, pension, vacation/ cultural/ fuel vouchers);
Medical Insurance Plan paid by the company;
Christmas and Easter bonuses;
Recognition & referral bonus programs;
Comprehensive induction, ongoing training and development to set you up for success;
In-house and external learning platforms (Udemy) to continue to expand your skills;
Work experience opportunities to help you grow your career with us;
Global employee networks to help you connect and grow;
Employee Assistance Program - Free and confidential service to help with any difficulties regarding work, life and personal or family matters;
In case of unfortunate events, we support you by offering you free days and financial support (handled on a case by case basis) or Family financial aids;
Access Integrity line - Any workplace issues or violations that need to be raised in good faith, can be communicated in a safe, private and confidential environment;
Your family is growing while working at Honeywell? We congratulate you by offering special bonuses;
Frequent Employee Engagement activities fostering an inclusive and diverse work environment;
3 + 2 hybrid work arrangement to support your work-life balance;
Flexible working hours;
Fresh fruit days in the office.
Additional Information
JOB ID: HRD242280
Category: Marketing
Location: 3 George Constantinescu,,Upground building, 5th floor (entrance A) District 2,Bucharest,BUCURESTI,020339,Romania