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Adidas ASSISTANT MANAGER SITE MERCHANDISING 
Netherlands, North Holland, Amsterdam 
487831193

06.04.2025

Purpose & Overall Relevance for the Organization:

ecosystem plays a key strategic role in accelerating our digital brand eCommerce strategy in China. Winning on each of theseOStouchpoints through our flagship stores (.COM/APP/WeChat) while delivering a premium end-to-end consumer experience will be key to success for the whole team.

to lead discussion & actions to pushthru site display, paid media, mechanism design & pricing and stock optimization.


:

  • Manage and lead the internal/external OS site merchandising team in overall merchandise planning, product prioritization, data integration, sales analysis, and support store managers in achieving sales targets.
  • Tailor product display plans and selection strategies for each store according to their positioning within the OS ecosystem.
  • As the product contact window for OS team, providing insights & feedback for allocation, replenishment, reorder, pricing to digital buying & trading team.
  • Assist store manager in monitoring key product metrics, including GMV, MD, ASP, and STR, during daily operations, and provide recommendations for optimization based on product strategy.
  • Based on the focus of new products and campaigns, arrange product displays at key homepage touchpoints and organize product categories on the PLP, to enhance conversion rate.
  • Establish a product plan for OS stores for Mega Event, collaborate with store managers to define product structure, and participate in decision-making regarding promotional mechanisms and affiliate product selection. Adjust key product highlights based on daily sales to support business achievement.
  • Collaborate with Digital Hub team to optimize all product-related features, assisting the PO team in enhancing search and PLP display arrangements based on product.
  • Oversee product-related data and report automation with the digital hub team and enhance the efficiency and utilization of data.
  • Work with Ops to drive better product category publishing, title SEO and manage TP to execute the constant optimization.
  • Support the Marketing team in enhancing media efficiency and provide recommendations for product selection.

Key Relationships: Key Relationships:

  • OS store management team
  • Digital marketing team
  • DigitalOperations teams (site ops, content, post order, CS)
  • DigitalBusiness Planning & Analytics team
  • Digital Hubteam
  • DigitalBuying & Trading
  • External agencies

KPI:

  • Overall commercial sales target forOSecosystemstore(.com/FSAPP/WMS)
  • Sell Thru,MD, CVR, Page CTR
  • Traffic mix & sales mix efficiency among all store product

:

  • Solid working experience with Merchandising or Product Management
  • Good knowledge of all ecommerce channels/online marketing
  • Strong analytical skills and fact based orientation in decision making
  • Experienced in working cross-functional within international organization
  • Team management & strong collaboration with cross function team

Requisite Education and Experience / Minimum Qualifications:

  • 5+year experience in merchandising & in-season trading;
  • preferably with a background in sportingindustry& Retail
  • eCommerce background is a plus
  • A Bachelor’s or Master’s degree in business, marketing, or related field.
  • Fluent Business English