Job Description:
You will lead the vision, strategy, and execution of end-to-end merchant experiences that start with our marketing and onboarding funnel to product awareness and activation and into servicing account experiences to drive user activation, product adoption, retention, and long-term engagement.
Your day to day
In your day-to-day, you will:
Product Strategy and Execution:
Define end to end journeys for merchants that enable them to onboard to PayPal and activate on products best suited for them.
Collaborate with engineering, design, and data science teams to deliver scalable solutions that align with business goals.
Personalization:
Utilize AI and machine learning to create tailored onboarding and servicing experiences for SMBs.
Work closely with data teams to develop predictive models that improve activation, product adoption, engagement, and retention.
Implement conversational AI, recommendation systems, or other intelligent tools to enhance onboarding and servicing workflows.
Growth Strategies:
Partner with commercial and marketing teams to align onboarding processes with customer acquisition and revenue goals.
Identify opportunities for upsell, cross-sell, and increased customer lifetime value (CLTV) during the onboarding phase and account lifecycle.
Analyze user behavior data to identify friction points and implement strategies to reduce time-to-value.
Process Optimization:
Continuously evaluate and refine key merchant workflows for efficiency, scalability, and customer satisfaction.
Implement automation tools and frameworks to reduce manual efforts and improve consistency.
Develop KPIs to measure signup, product activation and adoption success and use insights to drive funnel improvements.
Cross-Functional Collaboration:
Serve as the primary liaison between product, engineering, commercial, and sales teams to ensure alignment on goals.
Advocate for the onboarding and servicing product vision across the organization and with external stakeholders.
Data-Driven Decision Making:
Monitor and analyze performance metrics, including activation rates, churn, and engagement.
Leverage insights from A/B testing and user analytics to refine the product roadmap.
Present performance updates and strategic plans to leadership and key stakeholders.
What you need to bring
10+ years of leadership experience in fintech, payments, or financial services companies that cater to SMB customers
Good understanding of SMB merchant needs in US and Europe
Experience leading product teams that require coordination of many stakeholders and cross functional teams
Experience developing a multi-year vision, strategy and roadmap for large scale products
Very strong written and verbal communication skills with a talent for precise articulations of customer problems
Global Experience a plus
Ability to navigate highly matrixed environment
Travel Percent:
The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit .
The U.S. national annual pay range for this role is
$120300 to $287100
Our Benefits:
Any general requests for consideration of your skills, please
to view the notice.
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