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What you’ll achieve
As a Data Analytics Advisor, you will be assisting in the collection and analysis of data to enhance measurement strategies and campaign performance. This role involves utilizing analytics tools, contributing to report creation, and offering actionable insights to optimize performance.
You will collaborate with media planning, media activation, audience insights and innovation team members to ensure accurate reporting and analytics to drive data-driven decision making.
You will:
Analyze data to identify trends and insights, tracking KPIs and generating performance reports with actionable recommendations
Conduct analysis to support measurement strategies, implementing and optimizing measurement models
Manage data to ensure accuracy and integrity, optimizing data management processes for efficiency and effectiveness
Collaborate cross-functionally to determine measurement needs and data-driven initiatives, ensuring compliance with legal, ethical and regulatory standards
Present reports, measurement framework best practices and actionable insights to senior leadership
Essential Requirements
Master’s degree in Analytics, Data Science or other related data field
4 years of working experience in marketing / media data analysis and measurement
Proficiency in SQL
Experience with building reports, performing analytics and presenting findings (Using PowerBI or other BI tools)
Desirable Requirements
Experience with PowerBI, Adobe Analytics, Google Cloud platform, Python
Salary starting from: 2 700 eur brutto / month
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