The Advertising Operations Specialist would be responsible for:
Lead traffic and monitoring for UA campaigns
Managing campaigns daily by evaluating data to determine progress against the client’s KPIs. This includes communicating campaign updates and helping to set expectations with the client
Evaluating campaign performance to effectively make optimizations and delivery adjustments to improve performance
Manage campaign pacing, adhering to margin expectations, and performance overall
Understanding backend and handle troubleshooting on a technical level.
Working with Product and R&D to roll out new features, identify issues
Requirements:
BA/BS required (Business, Economics, Analytics, and Marketing preferred)
2+ years experience
Background in analytics and/or mobile advertising preferred but not required
Strong interest in mobile advertising and monetization ecosystem
Superior organizational skills, ability to multitask, and ability to manage multiple competing priorities.
Self starter
Positive attitude, energetic, with sense of humor