Bachelor's degree in a research or quantitative field, or equivalent practical experience.
5 years of experience designing, scoping, executing, and delivering research and analysis projects.
5 years of experience translating business problems into research questions and translating research findings and insights into marketing recommendations.
Experience managing research and measurement agencies.
Preferred qualifications:
10 years of experience in social media insights and data analytics.
Experience in using industry leading social listening tools and platforms.