EY Senior Marketing Manager WAM Sector 

United Kingdom, England, London 

422955991

In this role, you would report into the EMEIA Marketing Leader, who is based in London.

This role can be based in any of our 18 markets across Europe.

Your key responsibilities

• Lead on strategic marketing planning for WAM, keeping to tight budgets and limited resource.
• Lead end-to-end production and delivery of projects and campaigns, and measure ROI reporting back to leadership on success.
• Become a trusted advisor to the Wealth & Asset Management leadership and respective WAM country leaders across Europe: provide marketing advice, guidance and direction that supports priorities, enhances the reputation of the business and helps grow revenue and market share.
• Manage any key sponsorships that are aligned to the sector and activate through all marketing mix including, speaker opportunities, show reels, exhibition booths, video content and social media.
• Engage regularly with Wealth & Asset Management teams and local market Brand Marketing and Communications (BMC) colleagues across EMEIA FSO to understand local priorities and needs, share go-to-market materials and ensure they are fully leveraged across the region.
  

Skills and attributes for success

• As Marketing Senior Manager, you would be responsible for developing strategic marketing plans aligned to business priorities.
• The role would require you to work closely with the EMEIA Wealth & Asset Management Partner Lead, to create marketing content and campaigns that will help the sector achieve purposeful growth and accelerate revenue.
• You would focus on delivering audience-centric, impactful assets that enhance EMEIA FSO’s reputation as the go-to team for solving client challenges in financial services while building a better working world.
  

To qualify for the role you must have

• Experience in developing a marketing strategy and measuring the success of your activity.
• Experience in managing senior leaders and the ability to influence at all levels.
• Experience in a leadership role working cross border and managing team members offshore and onshore.
• A deep understanding of Financial Services and understanding the Wealth and Asset Management sector is desirable.
  

Ideally, you’ll also have

• Excellent stakeholder management: Ability to develop trusted business relationships with executive level leaders, senior internal colleagues and external clients, and suppliers – while balancing the demands of the business with the needs of our audiences and available resources.
• Organized, meticulous and disciplined, with strong project management skills: Proven ability to lead complex projects involving multiple stakeholders and global colleagues with limited time and resource.
• Ability to work independently, take initiative, and complete ownership of marketing for a variety of areas, as well as all ongoing projects.
• Excellent writing and communication skills: Ability to express complex ideas clearly and succinctly, in ways that capture and sustain audience attention.
• Event management experience, including webcasts, roundtables, conferences etc.
• Good knowledge of social media best practice, particularly on LinkedIn
• Experience managing/mentoring colleagues to create an environment of teaming and collaboration.
  

What we look for

• Complete fluency in spoken and written English
• At least 8 years content and campaign marketing experience, preferably within a large financial services or professional services firm
• Experience in campaign development, managing the delivery of a wide range marketing assets and subsequent measurement of ROI.
• Experience working with and managing the expectations of senior stakeholders.
  

What we offer

As part of this role, you'll work in a highly integrated, global team with the opportunity and tools to grow, develop and drive your career forward. Here, you can combine global opportunity with flexible working. The EY benefits package goes above and beyond too, focusing on your physical, emotional, financial and social well-being. Your recruiter can talk to you about the benefits available in your country. Here’s a snapshot of what we offer:

• Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.
• Success as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
• Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.
• Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs.

EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.