Cyberark Regional Marketing Manager — Public Sector 

Mexico, Sinaloa, Culiacán 

405354027

What you will do:

• Plan, design, and execute compelling revenue and pipeline acceleration marketing programs for Fed, Civ, DoD, and SLED across digital, events, ABX, and channel co-marketing aligned to target accounts at their stage of the buyer’s journey.
• Work closely with our solutions, channel, and business development teams to jointly go-to-market with compelling sales enablement and marketing activities.
• Identify, manage, coordinate resources and measure effectiveness of channel, CyberArk, and industry events in the Public Sector and its sub-industries.
• Work with contracted marketing fulfillment house to ensure timely shipments of event materials to all regional engagement activities and enable sales to execute with high quality and accountability.
• Collaborate with your aligned SDR teams to target, prioritize, engage, qualify, and follow-up on target accounts, MQLs, MQAs, and high-value leads.
• Partner with Industry Marketing and Public Sector experts internally on targeted programs spanning programmatic and high-touch, high-customization components to drive increased ASPs and win rates at top accounts.
• Work with Global Solutions Marketers on tailoring field activity and content for specific audiences based on intent and propensity to drive expansion opportunities and pipeline for CyberArk solutions.

• 7+ years of combined marketing experience, primarily focused on field marketing, partner marketing, or channel marketing in public sector (may be Fed or SLED).
• 5+ years of experience running omni-channel marketing programs with accountability to pipeline goals.
• emonstrated ability of developing marketing strategy and programs with the channel (VARs, MSPs, distis, etc) or technology partners (ISVs, cloud providers, etc).
• Experience developing and executing account-based marketing strategies, preferably in the information security space.
• Proficiency with marketing automation and CRM tools like Marketo, Salesforce.com, Demandbase/6Sense, Outreach/SalesLoft, and Reachdesk/Sendoso/etc.
• Data-driven with a passion for sharing accountability and urgency with sales on pipeline creation
• Excellent oral and written communication a must.
• Ability to travel, averaging 20% of time.

The salary range for this position is $108,000 – $150,000/year, plus commissions or discretionary bonus, which will be based on the employee’s performance. Base pay may also vary considerably depending on job-related knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits.