Job Description
Primary activities and Key Responsibilities
- You develop and implement strategic marketing plans to achieve business objectives.
- You manage and oversee all the marketing activities and plans related to your brands across various channels, including digital, social media, traditional advertising, and events.
- You monitor and analyze the performance of marketing activities, adjusting strategies as needed to optimize results.
- You collaborate with global, regional and commercial teams to identify market opportunities and incorporate customer insights into marketing activities.
- You facilitate workshops to draft the commercial strategy and drive the execution of the commercial plan
- You conduct market research to identify customer needs, market trends, and competitor analysis.
- You develop and manage budgets for marketing campaigns and measure return on investment.
- You establish and maintain brand identity and consistent messaging across all marketing platforms.
- You define target audiences and create customer profiles to drive effective marketing initiatives.
- You build and maintain strong relationships with internal and external partners.
- You manage the internal review and project approval processes.
- You stay updated with industry trends and developments to identify new marketing opportunities.
Education, Background & Experience
- Master’s degree in marketing, business or a related field.
- 5+ years of relevant work experience e.g., in marketing, brand or product management in the pharmaceutical industry
- Strategic mindset and ability to think creatively to develop innovative marketing strategies.
- Strong analytical skills to interpret market research data and make data-driven decisions.
- Proven track-record of developing brand and marketing strategies and ability to translate into tangible and easy to understand plans and tactics. Leading strategy implementation and delivering stellar business value and growth.
- Proven ability to drive results based on customer needs and insights.
- Demonstrated project management skills and ability to lead complex projects.
- Strong stakeholder management skills.
- Strong analytical capabilities and affinity for numbers partnered with a creative mind.
- Ability to work effectively in a fast-paced, ambiguous environment.
- A strong sense of accountability and ownership.
- Excellent verbal and written communication skills in English, Swedish is preferred
Additional Information:
- Affinity with the Animal Health industry, OTC, and/or Rx products and environments is an advantage.
- You will report to the Nordic Marketing Director.
- Some travel (~15%) within the Nordics may be required.
Current Contingent Workers apply
*A job posting is effective until 11:59:59PM on the dayBEFOREthe listed job posting end date. Please ensure you apply to a job posting no later than the dayBEFOREthe job posting end date.
Job Posting End Date:08/01/2024
A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.