Bengaluru, Karnataka, India
Key Responsibilities:
- Own the product marketing strategy for a portfolio of high-voltage power products such as AC/DC, DC/DC, Flyback, and Offline controllers/converters, aligning with business objectives and customer needs.
- Identify and prioritise target markets and customers in automotive and industrial applications through detailed TAM/SAM analysis.
- Lead customer engagement efforts in collaboration with field sales, FAE, and business development teams to drive design wins and revenue.
- Define and drive competitive positioning, value propositions, and messaging for key products and platforms.
- Develop and execute go-to-market and launch plans, including product collateral, training, web presence, and promotional content.
- Partner with R&D and product line teams to influence roadmap decisions based on market feedback, competitor insights, and growth opportunities.
- Analyse product performance metrics (design-ins, revenue, share) and deliver forecasts and strategic insights to business leadership.
- Represent the product line at key customer meetings, industry events, and internal strategy reviews.
Minimum Requirements:
- Bachelor’s or Master’s degree in Electrical Engineering or related technical field.
- 7–10 years of product marketing or business development experience in the power electronics industry.
- Proven success in working with power conversion products such as Flyback, LLC, Buck/Boost, and offline power controllers.
Preferred Qualifications:
- Deep understanding of customer needs and trends in USB-PD, Server, Telecom, Industrial, EV/HEV, and Renewable segments.
- Strong business acumen with ability to balance technical depth and market insight.
- Demonstrated experience in product launches, roadmap planning, and customer/partner engagement.
- Excellent verbal and written communication skills, including the ability to develop executive-level messaging and presentations.
- Comfortable working in a matrixed, cross-functional environment with multiple stakeholders.
- Self-starter with a proactive mindset and strong analytical and strategic thinking capabilities.
Why TI?
- Engineer your future. We empower our employees to truly own their career and development. Come collaborate with some of the smartest people in the world to shape the future of electronics.
- We're different by design. Diverse backgrounds and perspectives are what push innovation forward and what make TI stronger. We value each and every voice, and look forward to hearing yours.
- Benefits that benefit you. We offer competitive pay and benefits designed to help you and your family live your best life. Your well-being is important to us.
If you are interested in this position, please apply to this requisition.
TI does not make recruiting or hiring decisions based on citizenship, immigration status or national origin. However, if TI determines that information access or export control restrictions based upon applicable laws and regulations would prohibit you from working in this position without first obtaining an export license, TI expressly reserves the right not to seek such a license for you and either offer you a different position that does not require an export license or decline to move forward with your employment.
Job Info
- 25001467
- Job CategoryEngineering - Product Dev
- Posting Date09/05/2025, 13:05
- Degree LevelBachelor's Degree
- LocationsBANG Bagmane Tech Park, Bangalore, 560093, INBAN4 2,3rd and 4th Floors, Bangalore, 560093, IN
- ECL/GTC Required
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