IBM Specialist - Adobe Campaign Execution 

India, Karnataka, Bengaluru 

37901896

Your Role and Responsibilities
As an Execution Specialist for Campaign Management, you are responsible for facilitating the migration of existing campaign management processes to the Adobe campaign classic platform supporting audience development through production Partners and Marketing Managers, and ensuring timelines are met using existing and newly migrated platforms. You will perform data validation using SAS and mainframe to ensure 100% accuracy of the target audience.

Your primary responsibilities include:

• Support campaign, workflow, and data migration for Adobe campaign.
• Lead documentation on processes and compliance requirements and develop specialized requirements for data output.
• End-to-end campaign management experience, building workflows and deploying campaigns.
• Support deep dive testing for Campaign Migration.
• After migration perform audience generation using Adobe Campaign Classic or Marketo or Salesforce tools.

Required Technical and Professional Expertise

• Graduate with a minimum of 2+ years of experience in Campaign Management.
• Experience in data migration and process mapping.
• Knowledge of SQL, HTML, XML and JavaScript.
• Design and execute completed marketing techniques.

Preferred Technical and Professional Expertise

• Exposure to multiple marketing platforms for campaign management operations.
• Hands-on experience in updating and communicating marketing tactic status throughout production.
• Ambitious individual who can work under their direction towards agreed targets/goals.
• Ability to handle change and be open to it good time management and an ability to work under stress.