Purpose & Overall Relevance for the Organization:
led leadership role working in proximity with Channel as well as Technology leadsadidas. He/She will drive the digital evolution and the organizational digital culture in China in partnership with the China business.This rolewill focus onthe implementation of relevant digital innovations to stay ahead of competitors.
Key Responsibilities:
- Department Overall Strategy &
- Define the roadmap for the China Digital Product portfoliothrough aligningwith global domain strategy where applicable and buildingoverall China-for-China capabilities where needed.
- Lead the process to define what are the appropriate functionalities and capabilities on eCom channels (China specific innovations & capabilities app)requiredto support the China business goals.
- Define eCommerceand apps & mobile channel strategy taking into account insights from the Chineseconsumerbehaviorandthe local eCommerceplatforms ecosystem (e.g. Tmall, JD)
- Understand from best-in-class China market benchmark across categories, assessour current functionalities & capabilities in China and build China roadmap accordingly.
- Drive innovation by identifying and implementing digital innovations to enable business advantage.
- Manage the budget and prioritization associated with any digital investment within the defined ecosystem includingITinvestment such as development, RFC and projects.
- Possess solid understanding of the Chinese relevant service providers and technologies to makeinformedbuy-or-build decisions.
- Digital Product Strategy & Delivery
- based on the business key stakeholder views and requirementsand be accountable for the success of the product domain,ensuringthe value for the consumer and thecompany (ROI).
- Drive the Chinese strategic evolution of the product domain as part of the adidas digital ecosystem and in line with companywide and local strategic goals.
- Implement next generation architecture that is robust and scalable and has innovative features acrossuserexperience and commerce.
- Be accountable for monitoring, optimization and enhancement of the configuration, features and functionalities related to the product domain.
- Identify andresolve dependencies within and beyond current product domain to ensure efficient delivery.
- Collaborate in conceptualizing the technical solution that supports high intensity traffic events.
- Closely collaborate with IT delivery management to ensure product delivery in line with the aligned roadmap and committed delivery dates.
- Be accountablefor vendor management to ensure high quality deliverables.
- Backlog Management
- Influence backlog priorities in the own domain.
- Pro-actively engage and align with global digital teams to understand and influence product backlog.
- Influence roadmaps and backlogs from other domains.
- Prioritize the items intheproduct backlog. Specify the definition-of-done in cooperation with the product team(s).
- Overseethe refinement of product backlog to ensure that the product team(s) is/are delivering the right enhancementsthatdrive consumer and business value.
- Provide acceptance for delivered backlog items by the team, in line with the definition-of-done.
- People Management
- Build the appropriateorganizationalstructure to manage the respectiveteamseffectively, identify and develop the future talents,and create realistic successionplansfor key positions.
- Ensure appropriate leadership skills are present at every level by creating a motivational and supportive work environment in which employees areproperlycoachedandtrainedandprovided with career opportunities through development.
- Continuously monitor and evaluate team workload and organizational efficiency with the support of data and team feedback and make appropriate changes in order to meet business needs.
- Provide team members/direct reports with clear direction and targets aligned with business needs and digital objectives.
Key Relationships:
- China Market Channel teams
- Brand Marketingteam
- China Tech/IT teams
- Global Digitaland Tech/IT team
Knowledge, Skills and Abilities
- Can articulate a clear vision for the future and how the digital landscape will evolve in Chinawitha strong strategy and multi-year plan.
- Experiencedin translating business opportunitiesto digital innovationsboth in online and offlinechannels. Lead team to createpowerful digital solutions bridging and creating impact.
- Possess extensiveexperienceworkingin a global matrix organization, andstrongnetwork andfamiliaritywithInternet, platform technology companies, etc.
- Show broad knowledgeofdigitalandstrong understanding of China relevant key emerging technologies, e.g. Blockchain, AI, AR, facial recognition, etc.
- Skilled inmanaging products and leveraging methodologies like Agile/SCRUM
- Proven ability to build, lead and inspire a high-performing team and effectively influence key stakeholders.
Requisite Education and Experience / Minimum Qualifications:
- Advanced Degree in Business Management, administration or other related fields
- 12+ years of Digital Leadership experience with a focus on delivering China relevantdigital capabilitiesfocused on eCommerce
- At least10 years of experience in management-level positions with a minimum of 8 of these years in general management capacities
- Proven experience leading and working in agile set
- Extensive understanding of technical dependencies in a consumer facing a digital environment. Preferably has experience in tech
- Team player, motivated, interested and driven by innovation, creation and speed
- Fluent written and spoken English language skills