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Cisco Purpose Writing Content Lead 
United States, Georgia, Atlanta 
330052346

24.07.2024


Application window is expected to close on Monday, July 29th, 2024.

Key Responsibilities:

  • Purpose Report Writing and Editing:
    • Contribute to the development of Cisco's annual Purpose Report, outlining the company's social impact and sustainability efforts.
    • Collaborate with cross-functional teams to gather accurate data and stories.
    • Write, edit, and proofread report content to ensure clarity, coherence, and alignment with Cisco's brand voice.
  • Blog Content Management:
    • Oversee the content calendar for Cisco's purpose-related blog, ensuring a steady stream of relevant and engaging content.
    • Write and edit blog posts that highlight Cisco's initiatives, partnerships, and impact stories.
    • Work with internal contributors and external thought leaders to source diverse perspectives and insights.
    • Optimize content for SEO and ensure consistency with Cisco's messaging and branding guidelines.
    • Track and analyze engagement metrics and provide strategy recommendations to improve reach.
    • Partner with teams to amplify blogs internally and externally, across Webex spaces, marketing campaigns, emails, events, and more.
  • Purpose Narrative Thought Leadership:
    • Develop and articulate Cisco's purpose narrative, positioning the company as a leader in corporate social responsibility.
    • Partner with the team to develop thought leadership pieces, such as white papers, opinion articles, and speeches for executives, that promote Cisco's vision and values.
    • Stay abreast of industry trends and incorporate best practices into Cisco's purpose-driven storytelling.
  • Great Places to Work Narrative Writer and Editor:
    • Create compelling narratives that showcase Cisco's culture, employee experiences, and commitment to being an inclusive, Great Place to Work.
    • Write and edit submissions for Great Place to Work and other employer-of-choice awards.
    • Collaborate with HR and internal communications teams to ensure alignment with internal messaging and employee value propositions.
  • Social Media Content:
    • Support the social media team in drafting compelling content related to our people and Purpose work.
    • Monitor social media trends and leverage analytics to inform content decisions and measure impact.

Minimum Requirements:

  • 5 plus years of experience in content writing.
  • Proficiency in social media platforms, content management systems, and analytics tools.
  • Experience in corporate communications, content creation, or journalism, ideally in social responsibility or sustainability.

Preferred Qualifications:

  • Exceptional writing, editing, and storytelling skills, with a portfolio that demonstrates experience in purpose-driven content creation.
  • Strong project management abilities and experience managing content calendars and production timelines.
  • Ability to work collaboratively with a diverse range of stakeholders, including senior executives, CSR teams, and external partners.
  • Passion for social impact and a deep understanding of CSR and ESG trends.

We tackle whatever challenges come our way. We have each other’s backs, we recognize our accomplishments, and we grow together. We celebrate and support one another – from big and small things in life to big career moments. And giving back is in our DNA (we get 10 days off each year to do just that).