Microsoft Channel Marketing Manager - Partner Readiness & Training 

Taiwan, Taoyuan City 

272553760

ur purpose is to earn fans and drive growth by building emotional connections to delight and empower everyone. We engage with consumers globally throughout their shopping journeys, navigating both physical storefronts and digital visits across Direct and Partner Channels in Windows, M365 and Surface. Together with our ecosystem partners, we strategize and implement plans for customer engagement and economic growth.

billions of lives around the world. You also will be a part of a cultureon embracing a growth mindset, a theme of inspiring excellence, and encouraging teams and leaders to bring their best each day.

In this role, you willdevelop our strategy and execution plan for building product knowledge and brand advocacy with retail sellers and driving conversion with consumers in-store and online through our key retail partners.work with channelmarketers to understand product roadmaps,campaigns to activate and amplify through our 3rd party agencies and evangelism platforms.work with partner marketers to build a coverage strategy to drive partner readinessand create compelling partner experiences.a globally consistent, locally relevant approach to influence consumers and retail sellers in targeted areas of the consumer shopping journey.Success is measured byaudience engagement & education, conversion, sell-through and brand love.

You will act as a trusted advisor to drive strategic decisions aboutner experiences and readiness.In this role,be the voice of the consumer and the face of the brand at retail to support ourambitions and business goals. A true omnichannel function, you willthe power of people to engage with our audiences across digital and physical channels, building a strong community of Microsoft representatives and trainers to expand the reach and impact of the brand.

There is an art and science to delivering great readiness and influence programs. We are looking for someonea broad-based understanding of evangelism and influencer marketing, but also a data-driven mindset and operationalour coverage models to drive the highest ROI.

Working with theTeam, you will shape theproduct storytelling,sales motion andexperience and how we humanize the shopper journey online.programs intoreadiness and influencer marketing.Being a member ofmarketing for an excitingand growingecosystem.and marketproduct feedbackbest practicesfor influencing retail sales professionals and consumersthe global infrastructure for support and shared platforms.

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Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Required/Minimum Qualifications (RQs/MQs)

• , Marketing, Communications, Public Relations or related field AND8+ years' digital, retail, channel marketing, marketing, retail sales, or commercial sales experience OR equivalent experience.

Additional or Preferred Qualifications (PQs)

• 8+ years of retail or retail marketing experience, knowledge and experience working across digital and physical channels.

• 8+ years of execution management experience either with a brand or with an agency.

• Strong retail relationships, in depth understanding of store operations, readiness & in-store and digital selling motions.

• evangelismand targeted goals/priorities.

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• Proven management capability in driving exceptional business results within a positive work/health culture.

• Direct experience interfacing with partners and a proventrack recorddelivering growth/performance metrics.

• Understand the digital and physical buying journey (omni channel), well-versed in sales channels, commerce platforms.Expertiselanding and coordinating cross-discipline marketing programs and sales programs.

• Track recordof marketing execution excellence and ROI through planning, operations-savvy, creative execution,readinessand analytics/insights.

• Experience managing ambiguity and rapid change –demonstrateagility and risk-taking.

Leveraging global/regional guidance,build local strategy & execution planand coverage.Manage agency teams, ensuring coverage effectiveness and execution excellence.Capture data and insights to meet target metricsand create feedback loops forCSO teams and broader stakeholders.

Partner Readiness & Store Execution

• ipeline,planand deploy in-store fixture programs.

• sellin for in-storeandretail staff-facingprograms and platforms.

• Plan, Execute, Manage and Monitorthird party field force teamsincluding agency procurement,negotiationsand performance management.

• Build a partner coverage strategy, including partner support model, reach and tactics.

• Capture execution data and insights, package trends and performance for partners around trainingproficiency, execution compliance and sales conversion.

• Plan and manage demo device and hardware security deployment.

Influence and Product Evangelism

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• ,platformsand toolsto develop local training content, salestoolsand consumer-facing content.

• Use a blended learning model to buildretailstaffproficiencyand drive completion of e-learning content, virtual event attendance and face-to-face training activations.

• Based on Global Editorial calendar, buildlocaleditorial content thatleveragesour people to deliver compelling content through social, video,livestreamingand in-person/virtual events.

• Manage and activateExpertZonesocial channels,optimizingperformance through content analytics,established

Execution Excellence

• Ensure stores are “ready to sell” – merchandised, demo-ready and clean & uncluttered.

• Aggregate consumer,productand retail feedbackleveragingdata capture & reporting tools.

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• performance results against execution activities toidentifyopportunities and actions.

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• Drive brand consistency and deep understanding of the retail, competitive and marketing landscape.