Build and execute a go-to-market strategy and innovative programs targeting CDO’s, CISO’s, data stewards, data governors, data engineers, analysts and other personas
Create messaging, content assets, and sales enablement assets to be used by Snowflake marketing and sales teams, as well as partner teams
Execute and be accountable for the success of go-to-market campaigns that require cross-functional collaboration with demand generation, content marketing, partner marketing, alliances, sales, product management, and other teams
Leverage data to identify opportunities, guide decisions, and measure performance of go-to-market activities
Work directly with customers, partners and sales to identify opportunities to improve our go-to-market motions, and represent Snowflake’s value proposition
Communicate customer requirements and provide input to product management on product enhancements and future product direction
OUR IDEAL CANDIDATE WILL HAVE:
6+ years of experience in product marketing, ideally in data governance, database management, security or privacy
Exceptional written communication skills and ability to synthesize complex information into clear and concise presentations and plans
Demonstrated track record of building successful go-to-market programs and campaigns
Cross-functional team management and organizational skills, influence without authority, including senior management
Analytical mindset, interpreting and summarizing data with actionable insights
Technically-curious yet business-benefit oriented on emerging data technologies
BS/BA, MBA preferred
The following represents the expected range of compensation for this role:
The estimated base salary range for this role is $147,000 - $204,700.
Additionally, this role is eligible to participate in Snowflake’s bonus and equity plan.