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Airbnb Marketing Lead & 
Italy 
215033315

10.08.2024

The Marketing Lead, Spain & Italy will report to the Senior Marketing Lead, EMEA. They will partner with them to develop strategic plans and execute, implement, and track marketing programs to drive profitable growth for the region.

Responsibilities:

  • Develop growth plans for current and prospective users in each market; collaborate across functions to create an integrated roadmap, budgeting, and measurement plans that deliver on the strategy
  • Partner with the Airbnb global campaign team, internal creative and other external agency partners, ensuring optimal resourcing, timely briefings, contracts, payments and a deep understanding of the brand and business opportunities, challenges and plan
  • Be the relentless advocate for localization across Spain & Italy; ensure all marketing activities feel local and personal; articulate market nuances for teams less familiar with the region
  • End to end execution and monitoring across all global and local marketing efforts and campaign activity.

Qualifications:

  • 10+ years in a marketing role, preferably with experience at a fast paced startup or technology company
  • Creative and analytical thinker with proven ability to champion world class creative marketing programs that deliver results
  • Experience managing agencies and large, multinational teams internally
  • Solid knowledge of finance and accounting; ability to manage budgets including forecasting, actualizing and accruing
  • Willingness to regularly travel internationally
  • Record of success in leading teams, measurement of ROI, and accountability for results
  • Ability to thrive in a fast-paced startup environment
  • Outstanding communication and presentation skills; able to articulate a vision, strategy and idea clearly and succinctly
  • The ability to work at both strategic and tactical levels
  • Fluent in English (written and verbal); and Spanish and/or Italian
  • Appreciation for design and a passion for Airbnb