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What you’ll do
Enhance existing 3rd party tool integrations with tools such as Demandbase, Marketo, and SFDC (Salesforce.com)
Drive adoption of Account-Based Marketing and Predictive AI technology across global regions
Collaborate closely with Marketing, Sales and Client teams to generate target account lists with account-based data
Function as administrator for key MarTech tools
Proactively communicate with internal stakeholders throughout a project’s lifecycle to ensure alignment on key initiatives
Collaborate cross functionally
within Corporate IT, as well as Marketing teams to implement technology solutions that will scale, based on corporate goals and user feedback
Translate business and tool integration processes into approved security documentation
Engage and build relationships with regional and corporate teams across SAP Concur Marketing and the larger SAP IT organization
Ability to translate business needs and requirements into technical capabilities to drive efficiencies and reach
Drive adoption and enablement of key technologies and processes across various Marketing teams to gain maximum value of technology investments
Provide thought leadership and keep up to date with ongoing MarTech innovations and the broader technology landscape
Key requirements
University Degree in relevant field
5+ years of relevant B2B work experience in Marketing and/or Marketing Operations
3+ years of ABM platform experience (Demandbase or 6Sense)
Experience with Marketo strongly preferred
Strong project management skills, ideally with experience in PM tools such as Wrike or Jira
Strong relationship building and interpersonal communication skills
A team player with a professional attitude and service-oriented mindset
Excellent written and verbal communication skills in English with the ability to communicate with senior marketing and IT leaders
Nice to Have
Strong motivation and adaptability to changing market and organizational dynamics
Balance of high business acumen and exceptional technical skills and ability to communicate advanced technical concepts to non-technical audiences
Strong ability to navigate ambiguity and manage competing priorities under tight deadlines
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