1. Strategic Planning:
- Develop a long-term vision and strategy for customer education aligned with company goals and customer success initiatives.
- Collaborate with cross-functional teams to identify key educational priorities and align them with product roadmaps.
2. Program Development:
- Design and oversee the creation of a customer education curriculum that addresses various skill levels, learning styles, and customer segments.
- Implement best practices in instructional design, e-learning, and adult learning methodologies to create engaging and effective learning experiences.
3. Content Creation:
- Lead a team of instructional designers, content developers, and subject matter experts to create high-quality, relevant, and up-to-date educational materials.
- Develop multimedia content, including videos, webinars, tutorials, and documentation to support diverse learning preferences.
4. Delivery and Implementation:
- Implement and manage a learning management system (LMS) to deliver and track educational content.
- Collaborate with customer success teams to integrate education into onboarding and ongoing customer interactions.
5. Metrics and Analytics:
- Establish and track key performance indicators (KPIs) to measure the effectiveness of customer education programs.
- Analyze data to identify trends, assess program impact, and make data-driven decisions for continuous improvement.
6. Stakeholder Collaboration:
- Work closely with product teams to ensure education programs align with product updates and releases.
- Collaborate with sales and customer success teams to identify opportunities for education to enhance customer satisfaction and reduce support inquiries.