As an Asset Management Marketing, Associate you will be responsible for innovative and captivating marketing leveraging a deep understanding of local markets and client groups, this function is dedicated to solving for client needs through market leading insights, strategic thinking, creativity, and analytical rigor.
Job Description:
- Developing customer strategies aligned with the business and marketing priorities
- Compiling meaningful data analysis and reporting to facilitate evaluation and decision making
- Driving data solutions and ensure end-to-end implementations
- Providing relevant data points and insights to enable objectives setting, targeting, program design and evaluation for marketing campaigns and activities
- Conducting research, market/industry/competitive analysis, and identifying internal capability gaps and opportunities/options for marketing strategy
- Supporting the execution of marketing communications programs using a variety of initiatives to drive business impact including:
- Supporting content for strategic initiatives and key themes
- Supporting events and conferences management – support the development of strategy, content, supporting materials and provide onsite assistance when required
- Running campaign management from end to end including stakeholder management, vendor management, content management and performance management
- Marketing project / program management aligned with the broader regional marketing agenda and priorities as and when needed
- Supporting local / regional / global projects as and when needed
Required qualifications, capabilities, and skills:
- Minimum 6 years of marketing experience within the financial services industry
- Attention to detail. Meticulous and is able to manage well under pressure
- Proven marketing background with relevant industry experience preferred
- Possess diverse marketing experience covering financial services (asset management experience is a plus)
- Hands-on experience with digital & social, content and data-driven marketing
- Effective verbal, written, visual presentation, and interpersonal communication skills
- Excellent project management, multi-tasking and collaboration skills
- Ability to work independently
- An effective team player, able to work with people of all levels
- Has a high level of self-motivation, with strong integrity and ethics
Preferred qualifications, capabilities, and skills:
- Any certifications in Marketing would be preferred
- Mandarin reading and writing would be an advantage to be able to support China clients