Experience managing large-scale 3p measurement integrations for verification, reach, brand studies, and attribution along with their underlying identity exchanges in a privacy-safe way. In addition, strategic tech investments to allow...
Focus on causal test-and-learn solutions, e.g., Brand Effectiveness and Incremental Lift (online sales, offline sales, in-store foot traffic, etc.). Manage day-to-day effectiveness study execution process with 3rd party vendors from...
Experience managing large-scale 3p measurement integrations for verification, reach, brand studies, and attribution along with their underlying identity exchanges in a privacy-safe way. In addition, strategic tech investments to allow...
Focus on causal test and learn solutions e.g. Brand Effectiveness, Incremental lift (online sales, offline-sales, in-store foot traffic, etc.). Manage day-to-day effectiveness study execution process with 3rd party vendors from...
Determine the effectiveness and impact of global sales incentive compensation models, producing data insights and making design recommendations to a steering committee. Drive revenue data quality, including sourcing and reconciliation....
Experience managing large-scale 3p measurement integrations for verification, reach, brand studies, and attribution along with their underlying identity exchanges in a privacy-safe way. In addition, strategic tech investments to allow...