דרושים Executive Indirect Sourcing ב-Ge Healthcare ב-Remote, Remote

Key Responsibilities

• Marketing Strategy & Leadership

• Lead the development of the overall portfolio and integrated marketing strategy across modalities, services, and digital solutions, ensuring cohesive positioning and messaging.
• Define and execute digital marketing strategies to maximize reach, engagement, and lead generation.
• Partner with senior leadership to align marketing priorities with business objectives, shaping the global portfolio marketing agenda.

• Storytelling & Brand Building

• Act as the integrator of narratives, translating complex clinical and technical concepts into clear, differentiated, and compelling customer stories.
• Build experiences (digital and in-person) that elevate customer engagement, brand perception, and preference.
• Drive content strategy and oversee the development of thought leadership assets, customer case studies, videos, and digital-first storytelling formats.

• Digital Marketing, Analytics, Integrated Campaigns

• Own the digital marketing ecosystem, establish and track KPIs across campaigns, channels, and platforms, using data and insights to optimize performance and ensure measurable ROI.
• Leverage marketing automation and analytics platforms to deliver personalized experiences at scale and improve lead nurturing effectiveness.
• Ensure consistent messaging and positioning across all customer touchpoints, from awareness through conversion.
• Drive demand generation and lead nurturing strategies in collaboration with sales and product marketing teams.

• Innovation & Customer Experience

• Champion customer-centric marketing approaches that deliver engaging, personalized, and interactive experiences.
• Drive adoption of marketing best practices, toolkits, and playbooks across the Imaging portfolio.

• Cross-Functional Collaboration

• Partner with sales, product, creative, communications, and regional marketing teams to ensure alignment of messaging and execution.
• Act as a bridge between global and regional teams, enabling campaign adaptation and execution at the local level.
• Coordinate with analytics and commercial teams to measure marketing effectiveness, track funnel performance, and inform future strategies.

Qualifications

• 10+ years of experience in healthcare marketing, with depth in digital, analytics, and experience design.
• A proven track record of leading cross-functional initiatives that connect technical, clinical, and commercial domains.
• Strong portfolio marketing experience: able to unify multiple offerings into a single, compelling enterprise story.
• Exceptional storytelling skills: clear, empathetic, and adaptable across diverse audiences.
• Strategic and analytical: able to craft strategy while staying grounded in data and measurable outcomes.
• Bachelor’s degree in marketing, Business, Healthcare, or related field; MBA or advanced degree preferred.

Roles and Responsibilities

• Support the General Manager in setting up the long term and yearly strategic plan for the geography and in tracking the execution.

• Monitor and analyze market trends, competitor activities, and customer feedback to identify opportunities for growth.

• Coordinate the Marketing plan definition and execution in collaboration with the channel partners. Collaborate with channel partners to create and execute joint marketing campaigns and promotions. Analyze the return on the investment of the key initiatives.

• Run the day-to-day commercial operations with channel partners, including funnel management and analysis of business performance. Monitor commercial KPIs and provide insights and recommendations for improving operational efficiency and effectiveness.

• Lead the implementation of key policy and guidance and the deployment and enhancement of commercial tools.

• Facilitate trainings to channel partners in terms of operation execution process, tools and policies.

• Monitor and maintain records of channel partner’s activities and communications, including records, minute of meetings, business review and all legal documents.

• Resolve operational issues and provide timely support to partners.

• Coordinate with internal teams to provide partners with necessary resources and support.

Required Qualifications

• Bachelor’s degree in Business, Operations, or a related field.

• At least 3-years’ experience in working with commercial/marketing operations, channel operations, partner management, or a similar role.

• Strong project management skills. Excellent communication and interpersonal abilities.

• Proficiency in SFDC, Power BI and Microsoft Office Suite.

• Fluent in English and French.

• Analytical mindset with the ability of presenting data. Attention to detail and a proactive approach to problem-solving.

Total Rewards

Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you’d expect from an organization with global strength and scale, and you’ll be surrounded by career opportunities in a culture that fosters care, collaboration and support

Roles and Responsibilities:

Establish program governance, critical implementation and operational processes, and templates to manage and monitor the overall project deliverables, ensuring they meet the Customer requirements and are fully risk assessed.

Establish both internal and external operational mechanisms to manage long-term project liabilities and profitability to ensure safety, quality, and profitability objectives for the program are met.

Develop and deliver training programs for clinicians and staff to ensure effective use of GEHC patient monitoring systems

Lead change management initiatives to drive adoption, addressing resistance and ensuring alignment

Proactively identify patient monitoring workflow opportunities and build consultative programs to solve challenging problems

Required Qualifications

• Bachelor’s degree
• Minimum of five (8) years of enterprise program management experience, both in Healthcare or Public and Private Partnership Projects and Operational or Service leadership roles.
• Solid healthcare IT acumen & strong analytical skills with knowledge of healthcare service lines, P&L centers, balance sheets, capital & operational planning in a Healthcare setting.
• Proven project and portfolio management skills. Experience in successfully delivering Public and Private Partnership / Managed Equipment Service projects operationally.
• Experienced in communication with all levels of internal and external customer organizations, including upper management and leading cross-functional and customer / supplier teams.
• Proven record in developing strong customer relationships, with excellent networking, facilitation, and negotiation skills.
• Experience with managing resources, conflict resolution, problem solving, understanding of budgets and other related project management techniques.
• Excellent verbal and written communication skills with ability to communicate complex business issues in a clear and concise manner.
• Experience anticipating challenges or roadblocks and successfully mitigating those risks while achieving desired outcomes for client and GEHC.
• Proficiency in project management methodologies (e.g., PMP, Six Sigma, LEAN); PMP certification is a plus but not required.
• Must be willing to travel 30% nationally.
• Experience with clinical workflows and technology as it relates to the patient monitoring and remote monitoring space

Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you’d expect from an organization with global strength and scale, and you’ll be surrounded by career opportunities in a culture that fosters care, collaboration, and support.

• Executive C Level representative for the entire GEHC product lines, including service.

• Cultivate and maintain strong relationships with healthcare stakeholders within a key Academic account to identify qualified leads, grow market share and increase revenue, and reduce customer attrition.

• Deliver on quarterly & annual orders and revenue sales targets; maximize profit margin on equipment and service contract sales.

• Leverage knowledge of customers’ strategic goals, market position, and budget to develop offerings that deliver greater value to the customer, driving funnel growth for the region.

• Demonstrate expertise in customers’ installed base and develop technology & capital plans that map with their annual budget process.

• Lead the account community team and orchestrate deals and long-term plans that align with a mutually beneficial strategy that contributes to increased market share, revenue, and profitability.

• Reduce cycle time by leveraging Salesforce.com (CRM tool) to track customer and account activity, to map visibility and drive market share, and to prioritize sales funnel.

• Bachelor’s degree and 8+ years of experience selling into health systems and/or hospitals OR High School Diploma and 12 years of experience selling into health systems and/or hospitals

• Demonstrated experience presenting complex information both verbally and written to decision makers

• Must live in the territory and be willing to travel within the territory. Raleigh / Durham area

• C Suite/Executive Level Experience

• Academic experience at the C Suite Level

• Capital equipment experience

Key Responsibilities

• Payer & Customer Engagement : Develop and implement strategic account plans to secure, maintain, and expand coverage for both new and existing PDx products. Ensure the development of appropriate medical coverage policies.
• Provider Reimbursement Strategy : Design and execute strategies to support provider reimbursement for PDx products, ensuring accessibility and financial sustainability.
• Stakeholder Relationship Management : Build and maintain strong relationships with key decision-makers, stakeholders, and influencers within assigned health plans and payer organizations, including C-suite executives, to effectively communicate the value of PDx products.
• Clinical & Economic Evidence Communication : Collaborate with Health Economics and Outcomes Research (HEOR) , Medical Affairs , and Evidence Generation teams to deliver compelling value proposition presentations, clinical evidence, and analytical tools to both payers and providers.
• Advocacy & Market Awareness : Partner with Marketing and Medical Affairs to engage with regional advocacy groups, physician key opinion leaders, and medical societies to enhance patient access to PDx products.
• Market & Policy Monitoring : Continuously track and analyze changes in national and regional medical policies, reimbursement trends, and coverage landscapes related to the PDx portfolio.
• Cross-Functional Collaboration : Work closely with the Field Commercial team to address customer inquiries and provide tailored solutions for access and reimbursement.
• Presentations & Training : Develop and deliver impactful presentations for site visits, virtual client meetings, training sessions, and large group discussions, often interacting directly with provider office staff.

Required Qualifications

• Bachelor’s degree required.
• Minimum 10 years of experience in the US healthcare, pharmaceutical, or medical device industry .
• Strong expertise in US Market Access , including State Medicaid, Managed Medicaid, reimbursement strategies, medical policy, claims processing, and payment mechanisms.
• Proven ability to collaborate with cross-functional teams and lead strategic initiatives.
• Excellent problem-solving and decision-making skills, with the ability to navigate complex challenges and provide innovative solutions.
• Ability to travel as needed to engage with payers, customers, and field teams.
• Strong project management, organizational, and analytical skills .

Preferred Qualifications

• Experience securing positive medical coverage policies with US payers.
• Background in radiopharmaceuticals, medical imaging, or diagnostics .
• Product launch experience within the healthcare sector.

Essential Responsibilities:

• Primary customer interface to GEHC for all matters relating to the Service Partnership, and building a long term, strategic alliance with all levels (Facility, Division & Corporate) of the Customer to exceed contractual obligations, protect against competitive threats and continue to add value.
• Primary business leader responsible for the contract commitments within the GEHC-Client contract, service execution & ongoing strategic projects such as operational optimization, clinical fleet replacements, acquisitions/divestiture etc. as well as identifying new collaborative innovation & growth opportunities.
• Implement robust processes and formal reporting arrangements in which to track and monitor programmatic, financial & project progress against the agreed plans and agreements between GEHC and the client i.e. KPI metrics, project and operational risk, cost and program reports, variation process / control, etc.
• Primary business leader responsible for successful renewal of the client contract, negotiating commercial & operational terms & building out proactive governance / risk mitigation strategies as needed.
• Lead the HCA program & operations team, establishing a high performing team with consistent roles & responsibilities, driving clear alignment & operational excellence working with GEHC commercial & regional service stakeholders
• Organize and support program/technical/operational reviews with client and generate regular program updates for internal management, functioning as customer advocate while establishing best practices internally & externally across the enterprise.

Qualifications and Requirements:

• Bachelor’s degree with at least 12yrs of relevant work experience in HealthCare and/or Medical Technology equipment & services.
• Commercial experience leading contracting, negotiating complex Ts & Cs and driving strategic partnership commitments
• Experience in client-facing roles directly responsible for customer relationship/ account management establishing relationships & value at C-suite levels of IDN/Providers
• Strong analytical skills and business acumen (i.e. knowledge of healthcare service lines, P&L centers, balance sheets, capital & operational planning)
• Experience leading a team, driving organization strategy
• Willingness to travel 50%
• Legal authorization to work in the United States

Desired Characteristics:

• Strong communication skills to synthesize complex issues and communicate clearly
• Demonstrated ability to energize, develop, and build rapport at all levels within an organization
• GE Healthcare Diagnostic Imaging & Clinical Services experience
• Experience working in a highly-matrixes environment, effectively influencing and persuading others to achieve GEHC goals defined in client growth strategy
• Experience anticipating challenges or roadblocks and successfully mitigating those risks while achieving desired outcomes for client and GEHC
• Experience maintaining flexible approach when faced with business or client course corrections (i.e. client cost-out initiatives, industry economic conditions, healthcare reform legislation, etc.)

角色与职责

• 向合作伙伴和分销商销售或通过其进行销售。可能包括渠道销售支持和渠道开发职责。
• 发展自身所学学科内的概念性知识。了解自己的销售区域、产品线、市场、销售流程或客户群。可能包括具有广泛领域内专业知识或技术知识的支持角色。
• 应用从教育或过去的经验中发展的业务常识。了解自己团队的工作如何为该地区做出贡献。
• 使用规定程序解决问题。向主管或更多高级团队成员咨询定义的说明/参数之外的问题。
• 与他人合作解决问题。对于面对客户的角色，建立牢固的客户关系并充当客户与 GE HealthCare 之间的接口。交流技术信息，提出问题并检查理解程度。

基本资格

• 该岗位要求在领域具有初步的工作经验。学力水平相当于从正规高等院校取得学士学位 （或根据相应工作经验具有高中学历）

所需特性

Inclusion and Diversity

Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you’d expect from an organization with global strength and scale, and you’ll be surrounded by career opportunities in a culture that fosters care, collaboration and support.