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ืžืฆื™ืืช ืžืฉืจืช ื”ื™ื™ื˜ืง ื‘ื—ื‘ืจื•ืช ื”ื˜ื•ื‘ื•ืช ื‘ื™ื•ืชืจ ืžืขื•ืœื ืœื ื”ื™ื™ืชื” ืงืœื” ื™ื•ืชืจ

ื“ืจื•ืฉื™ื Brand Manager ื‘-Aligntech ื‘-ืื™ืœื˜ื”

ืžืฆืื• ืืช ื”ื”ืชืืžื” ื”ืžื•ืฉืœืžืช ืขื‘ื•ืจื›ื ืขื ืืงืกืคื•ื™ื ื˜! ื—ืคืฉื• ื”ื–ื“ืžื ื•ื™ื•ืช ืขื‘ื•ื“ื” ื‘ืชื•ืจ Brand Manager ื‘-Italy ื•ื”ืฆื˜ืจืคื• ืœืจืฉืช ื”ื—ื‘ืจื•ืช ื”ืžื•ื‘ื™ืœื•ืช ื‘ืชืขืฉื™ื™ืช ื”ื”ื™ื™ื˜ืง, ื›ืžื• Aligntech. ื”ื™ืจืฉืžื• ืขื›ืฉื™ื• ื•ืžืฆืื• ืืช ืขื‘ื•ื“ืช ื”ื—ืœื•ืžื•ืช ืฉืœืš ืขื ืืงืกืคื•ื™ื ื˜!
ื—ื‘ืจื” (1)
ืื•ืคื™ ื”ืžืฉืจื”
ืงื˜ื’ื•ืจื™ื•ืช ืชืคืงื™ื“
ืฉื ืชืคืงื™ื“ (1)
Italy
ืขื™ืจ
ื ืžืฆืื• 1 ืžืฉืจื•ืช
09.06.2025
AT

AlignTech Brand Manager Italy, Lombardy

Limitless High-tech career opportunities - Expoint
Support the development and execution of brand activation plans for the Italian market. Analyze market trends and customer insights to guide branding initiatives. Collaborate with cross-functional teams to ensure brand...
ืชื™ืื•ืจ:
Employment Type
Full Time
Workplace type
Reporting To
Eleonora Molinari
Brand Strategy Execution:
  • Support the development and execution of brand activation plans for the Italian market.
  • Analyze market trends and customer insights to guide branding initiatives.
  • Collaborate with cross-functional teams to ensure brand plans align with business goals.

Brand Positioning and Messaging:
  • Help define brand positioning and tailor messaging for different customer segments.
  • Ensure brand consistency across marketing materials and channels.
  • Coordinate with legal and compliance teams for message approval.
Marketing Campaigns and Promotions:
  • Assist in planning and executing marketing campaigns to boost brand awareness.
  • Contribute to digital and social media marketing efforts.
  • Track campaign performance and share insights for continuous improvement.
Product Launches and Brand Support:
  • Support the planning and rollout of new product launches.
  • Help manage the brandโ€™s lifecycle in collaboration with the wider marketing team.
  • Coordinate with the sales team to provide promotional tools and training materials.
Stakeholder Engagement and Relationship Building:
  • Build positive relationships with internal teams, partners, and industry stakeholders.
  • Represent the brand at relevant industry events and meetings when needed.
  • Work closely with the commercial team to gather feedback and align marketing efforts.
Reporting and Analysis:
  • Monitor key performance indicators (KPIs) for brand activities.
  • Assist with brand health tracking and share regular updates with management.
  • Support budget management and resource planning for marketing initiatives.
Skills, Knowledge & Expertise
  • Degree in Marketing, Business, Communications or a related field.
  • Around 3โ€“5 years of experience in brand management, product marketing, or a similar marketing role. Experience in healthcare and medical devices is a plus.
  • Strong understanding of brand principles and marketing fundamentals.
  • Familiarity with both digital and traditional marketing channels.
  • Good analytical and organizational skills.
  • Collaborative mindset with strong communication skills.
  • Experience working with agencies or cross-functional teams is a plus.
  • Ability to multitask and adapt in a dynamic, fast-paced environment.
  • Sales experience or close collaboration with sales teams is beneficial.

At Align, every smile matters. Weโ€™re committed to helping you thrive by supporting the health, growth, and well-being of our team members through a variety of tools and programs. While specific offerings may vary by location and role, Align employees can typically expect:
  • Health and well-being programs to keep you thriving in both body and mind.
  • Employee-exclusive discounts on Invisalign products.
  • Learning opportunities through online learning resources and support for your individual development plans.
  • Inclusive, global workplace that fosters collaboration, recognition and belonging.
Country and/or role specific details will be shared with you by your recruiter during the interview process.
Show more

ืžืฉืจื•ืช ื ื•ืกืคื•ืช ืฉื™ื›ื•ืœื•ืช ืœืขื ื™ื™ืŸย ืื•ืชืš

Limitless High-tech career opportunities - Expoint
Support the development and execution of brand activation plans for the Italian market. Analyze market trends and customer insights to guide branding initiatives. Collaborate with cross-functional teams to ensure brand...
ืชื™ืื•ืจ:
Employment Type
Full Time
Workplace type
Reporting To
Eleonora Molinari
Brand Strategy Execution:
  • Support the development and execution of brand activation plans for the Italian market.
  • Analyze market trends and customer insights to guide branding initiatives.
  • Collaborate with cross-functional teams to ensure brand plans align with business goals.

Brand Positioning and Messaging:
  • Help define brand positioning and tailor messaging for different customer segments.
  • Ensure brand consistency across marketing materials and channels.
  • Coordinate with legal and compliance teams for message approval.
Marketing Campaigns and Promotions:
  • Assist in planning and executing marketing campaigns to boost brand awareness.
  • Contribute to digital and social media marketing efforts.
  • Track campaign performance and share insights for continuous improvement.
Product Launches and Brand Support:
  • Support the planning and rollout of new product launches.
  • Help manage the brandโ€™s lifecycle in collaboration with the wider marketing team.
  • Coordinate with the sales team to provide promotional tools and training materials.
Stakeholder Engagement and Relationship Building:
  • Build positive relationships with internal teams, partners, and industry stakeholders.
  • Represent the brand at relevant industry events and meetings when needed.
  • Work closely with the commercial team to gather feedback and align marketing efforts.
Reporting and Analysis:
  • Monitor key performance indicators (KPIs) for brand activities.
  • Assist with brand health tracking and share regular updates with management.
  • Support budget management and resource planning for marketing initiatives.
Skills, Knowledge & Expertise
  • Degree in Marketing, Business, Communications or a related field.
  • Around 3โ€“5 years of experience in brand management, product marketing, or a similar marketing role. Experience in healthcare and medical devices is a plus.
  • Strong understanding of brand principles and marketing fundamentals.
  • Familiarity with both digital and traditional marketing channels.
  • Good analytical and organizational skills.
  • Collaborative mindset with strong communication skills.
  • Experience working with agencies or cross-functional teams is a plus.
  • Ability to multitask and adapt in a dynamic, fast-paced environment.
  • Sales experience or close collaboration with sales teams is beneficial.

At Align, every smile matters. Weโ€™re committed to helping you thrive by supporting the health, growth, and well-being of our team members through a variety of tools and programs. While specific offerings may vary by location and role, Align employees can typically expect:
  • Health and well-being programs to keep you thriving in both body and mind.
  • Employee-exclusive discounts on Invisalign products.
  • Learning opportunities through online learning resources and support for your individual development plans.
  • Inclusive, global workplace that fosters collaboration, recognition and belonging.
Country and/or role specific details will be shared with you by your recruiter during the interview process.
Show more
ื‘ื•ืื• ืœืžืฆื•ื ืืช ืขื‘ื•ื“ืช ื”ื—ืœื•ืžื•ืช ืฉืœื›ื ื‘ื”ื™ื™ื˜ืง ืขื ืืงืกืคื•ื™ื ื˜. ื‘ืืžืฆืขื•ืช ื”ืคืœื˜ืคื•ืจืžื” ืฉืœื ื• ืชื•ื›ืœ ืœื—ืคืฉ ื‘ืงืœื•ืช ื”ื–ื“ืžื ื•ื™ื•ืช Brand Manager ื‘ื—ื‘ืจืช Aligntech ื‘-Italy. ื‘ื™ืŸ ืื ืืชื ืžื—ืคืฉื™ื ืืชื’ืจ ื—ื“ืฉ ื•ื‘ื™ืŸ ืื ืืชื ืจื•ืฆื™ื ืœืขื‘ื•ื“ ืขื ืืจื’ื•ืŸ ืกืคืฆื™ืคื™ ื‘ืชืคืงื™ื“ ืžืกื•ื™ื, Expoint ืžืงืœื” ืขืœ ืžืฆื™ืืช ื”ืชืืžืช ื”ืขื‘ื•ื“ื” ื”ืžื•ืฉืœืžืช ืขื‘ื•ืจื›ื. ื”ืชื—ื‘ืจื• ืœื—ื‘ืจื•ืช ืžื•ื‘ื™ืœื•ืช ื‘ืื–ื•ืจ ืฉืœื›ื ืขื•ื“ ื”ื™ื•ื ื•ืงื“ืžื• ืืช ืงืจื™ื™ืจืช ื”ื”ื™ื™ื˜ืง ืฉืœื›ื! ื”ื™ืจืฉืžื• ื”ื™ื•ื ื•ืขืฉื• ืืช ื”ืฆืขื“ ื”ื‘ื ื‘ืžืกืข ื”ืงืจื™ื™ืจื” ืฉืœื›ื ื‘ืขื–ืจืช ืืงืกืคื•ื™ื ื˜.