Artlist Product Marketing Manager - Retention 

Israel, Tel Aviv District, Tel Aviv-Yafo 

303267091

We do this by giving them the best music, footage, sound effects, and editing software around. We also revolutionized the industry with a radical new music licensing model that has since become the global standard.

Our products:

• Artlist: a platform for the highest-quality, royalty-free music, SFX, footage, and video templates
• Motion Array: a leading video template platform that also offers software plugins, and over 1 million royalty-free songs, videos, sound effects, photos, and graphics
• FXhome: a cutting-edge developer of video, VFX, and image editing software

As a Product Marketing Manager, you will be responsible for a variety of plans and activities, from idea to execution to post-analysis. You will use existing channels and generating new ones, as well as monitoring and optimizing our customer performance.

Wake up for this:

• Lead the strategic planning, development, and execution of marketing initiatives to improve user experience, retention, and average order value (AOV) by analyzing, packaging, and optimizing the user journey from subscription through the entire lifecycle.
• Manage and develop end-to-end communication plans, including go-to-market, marketing promotions, in-product messaging, email marketing, and external communications, across various channels.
• Initiate and implement effective testing strategies and methodologies to find new growth opportunities and improve results
• Monitor, analyze, and optimize key performance metrics, providing insightful reports and recommendations to senior management on a regular basis
• Collaborate cross-functionally with teams such as Product, Marketing, Design, and Email Marketing to develop and implement cohesive retention strategies
• Manage a diverse range of projects, from concept to implementation and post-analysis, ensuring timely and effective execution

• 3-4 years' experience in Product Marketing or other relevant experience, preferably in a SaaS or B2C environment.
• Experience with user journeys and funnels - an advantage
• Proven track record of creative problem-solving, coupled with strong analytical skills and a data-driven approach.
• Experience handling large datasets and marketing analysis.
• Exceptional multitasking skills to meet tight deadlines.
• A dynamic team player with a positive attitude, high levels of curiosity, initiative, independence, and rapid learning ability.