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Netflix Senior Manager Creative Lead LATAM Mexico, Mexico City, Mexico City 178973336
23.06.2024
About Marketing Partnerships
* The team consists of (4) business units focused on distinct outcomes: Partner Marketing: grow our subscriber base
* Brand Partnerships: promote our titles to members Ads B2B Marketing: drive preference with advertisersIntegrated Marketing: offer custom solutions for advertisers.
Key Responsabilities:
- Be a creative leader for the Marketing creative team in LATAM.
- Ideate, pitch and execute best-in-class creative campaigns in service of the Netflix advertising tier and our advertising partners.
- Extract insights from partners and internal marketing teams to develop and steer the creative vision from concept through to execution.
- Build foundational concepts that reflect the strategic intersection between the brand and the title.
- Provide guidance and feedback to partner creative agencies and brands. Translate our brand/marketing requirements into ideas the partner and, ultimately, the consumer easily understand.
- Introduce new partners and their agencies to the Netflix brand, creative guidelines, and workflowAttend brand/advertiser meetings and manage all creative relationships.
- Collaborate with cross-functional teams including Integrated Marketing, Sales, Creative Marketing, Social, Content, Events, and Public Relations.
Requirements:
- 15+ years of desired experience in a creative role (Art Director or Copywriter background) within the entertainment/media, advertising, or related industry.
- At least 5 years in a creative leader position (Creative Director and above).
- Passionate and curious about marketing, brands, and entertainment.
- Have key, demonstrable experience leading innovative creative solutions with notable brands.
- Strong experience in brand and/or consumer marketing.
- Partnerships experience a plus.
- Has a history of managing people and takes pride in helping others and the group succeed.
- Willing to invest the time and effort and sometimes even sacrifice personal goals for the benefit of the overall project.
- Confident presentation skills and excellent communication skills.
- Experience and palpable passion for building great content marketing programs that are unique and scalable.
- Clear and articulate writer/speaker in Portuguese, Spanish, and English who is comfortable crafting a narrative and developing points of view despite some ambiguity or uncertainty.
Desired Attributes:
- A natural and deep affection for entertainment and brands.
- Strategic, forward-thinker, extremely organized, effective communicator, and thrive in a fast-paced environment.
- Capable of working independently as well as part of a broader team.
- Can organize, clarify, and communicate complex ideas quickly, succinctly, and accurately.
- High level of intellectual curiosity with the ability to demonstrate strong judgment in the face of ambiguity.
- Agile, goal-oriented, driven to succeed, and always up for a challenge.
- Has a passion for conceiving and pitching unique and innovative marketing campaigns.
- Can flourish in our unique .
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